Management
Case: New York Times Company
5 – 7 typewritten pages
Answers should be based on the case (Do not use outside sources)
Spelling, grammar and syntax are important
Use a bulleted format as appropriate, provide brief explanations where required, and be comprehensive.
1. Critical Issues: Define your critical issues and briefly discuss each.
Use a numbered (bulleted) format, not a narrative format
2. Competitive/ Business Strategy
What is New York Time’s current competitive strategy:
How has the New York Times gained Cost Advantage?
How has the New York Times gained Differentiation Advantage?
Propose a comprehensive list of future Competitive Strategy alternatives for the New York Times:
What future strategy alternatives are available to the New York Times to gain future Cost Advantage?
What future strategy alternatives are available to the New York Times to gain future Differentiation Advantage?
Use a bulleted format as appropriate, provide brief explanations where required, and be comprehensive.
Corporate/ Directional Strategy
What Corporate/ Directional Strategies is the New York Times currently pursuing? Be certain to cover each of the following areas:
Propose a comprehensive list of future Corporate Strategy alternatives for the New York Times in each of the 3 types of directional strategies listed above.
Use a bulleted format as appropriate, provide brief explanations where required, and be comprehensive.
