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Intro to marketing
You get what you pay for. This statement conveys both a simple idea as well as a more complex one. At its simplest, it explains the concept of exchange, which as you have learned in this course, is central to practice of marketing. However, if you think a little deeper, it also suggests that there is a relationship between price and product/service quality. This discussion is intended to explore your experience with this relationship. What does this relationship look like? What have you learned about this in your experience as a consumer?
