Expert Work

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1, In the future, there won't be any retail stores left standing; all purchasing will be done online. Some "wise" person.
Let's just cut out the middleman and save ourselves a bunch of money and hassle. Another "wise"person.

2, Pick a well known company that you are familiar with and describe it in terms of these basic building blocks. How did this company get its start? How can its success be explained? Given what you also have learned about corporate social responsibility and sustainable marketing, what is the future for this company? In other words, what does it need to do in these areas to ensure its future success?